Articles on Local SEO
All articles from Heistermann Solutions, page 2 of 2.
Scaling Location Pages 2026: Why Fewer Usually Wins
Ten city pages with the town name swapped in can hurt you. What justifies a location page, which structure holds up, and why internal links decide.
Is Yelp Worth It in 2026? Not for Most German Businesses
For most German businesses, Yelp is not worth active investment in 2026. Where it still plays a minor role, and where that attention belongs instead.
Local Schema Markup 2026: Beyond LocalBusiness
Five advanced schema.org markups beyond LocalBusiness - areaServed, precise geo-coordinates, AggregateRating, PriceRange - and how to combine them.
Multi-Location SEO 2026: SEO Across Several Sites
How businesses with several locations should set up local SEO: URL architecture, a Google Business Profile per site, and how to avoid duplicate content.
Seasonal SEO 2026: Launching in December Is Launching Late
Seasonal search demand follows a fixed rhythm. Why timing decides success, which industries feel it most, and how one page gets stronger year after year.